Live streaming, branded content and outside broadcast

Anthony Joshua Lucazade Sport

Karma were asked to film and live stream four Made To Move workout classes with Lucozade Sport. The first was hosted by IBF Heavy weight Champion of the World Anthony Joshua at Pure Gym’s Borehamwood branch. In our most complex live stream to date and with our Live Team dotted up and down the country we were tasked with live streaming to 57 Pure Gym’s nationwide who followed AJ’s lead and interacted with AJ, as well as to Lucozade Sport’s Facebook Page and YouTube channel.

Karma's work

Made to Move for Lucozade Sport

Preparations for this stream were extensive, with technical recce’s of all the gym’s featured, we made use of two satellite trucks with a fully redundant transmission path to ensure that the stream reached the other gyms, YouTube and Facebook in the highest quality.

Using four camera’s in the main gym, and cameras sending live pictures back to AJ from other gyms, our Portable Production Unit’s (PPU) we were able to direct the workout seamlessly to give the production a sense of energy and participation. Whilst this was on-going, our live edit team were overlaying graphics with our Social Media Moderation tools, making the participants at home and in the other pure Gyms truly a part of the stream.

The live stream was an enormous success and the subsequent celebrity hosted live workouts for Lucozade Sport were also well received. Read more from Lucozade here

Social stats

130,000 live participants for AJ’s stream
70,000 retrospective viewers
250,000 live participants across the campaign

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Anthony Joshua Lucozade Sport

Get in contact,

find out more about Karma video production.

Karma
Twickenham Studios, The Barons, St Margaret's, Twickenham, TW1 2AW, UK
Chapter 1 Films
86-90 Paul St, London, EC2A 4NE, UK

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Google Rating

5.0

Karma

Miles Paulley

10:23 07 Feb 19

Karma are one of the best film crews to work with - they are efficient, professional , and have great solutions to any filming challenges we face. We always know that we will get the best quality filming footage with any budget that we have. We have worked with them for a number of years and would always highly recommend.

Will Murphy O'Connor

16:14 06 Feb 19

"Always a pleasure working with the Karma guys. Not only do you get creativity and professionalism - they'll always go above and beyond to create a great end product with you. You know going to work that day will be lots of fun and everyone will leave happy."

Felicity Clements

11:53 08 Feb 19

I've used Karma for many shoots over the past few years and thoroughly recommend. Totally professional and great crew - hard working and always deliver even at short notice. Office staff too are most helpful and efficient.

Adnan Ebrahim

17:59 07 Feb 19

We've worked with Karma three times in the last 12 months. The team there are both extremely professional and immensely likeable - so important on long, arduous shoots! Karm's quality of work is super high, and the team is always accommodating to last minute requests (par for the course in this industry!). Wouldn't hesitate in recommending them!

Reda Maher

16:32 06 Feb 19

I worked with Pete and the guys on a major sporting event in 2018 and their work was impeccable, from creative through production and editing to delivery. Cannot recommend them enough!

Cathy Starr

14:24 13 May 19

The team at Karma are the best I've worked with. Monique replied to my inquiry almost immediately and helped me every step of the way and made everything so easy. The day of filming was so smooth, professional and as I said before, easy...Couldn't ask for more really. Thanks so much, HIGHLY recommended!

Natasha Maclean

12:25 15 May 19

These guys have been brilliant from beginning to end. I needed one man and a camera for a simple Q&A recording and not a huge amount of money to do it. Karma were the only company of three who responded immediately to my brief, talked to me about what we needed and fulfilled our objectives (and MORE) within our budget. Monique was so efficient. The crew, Tom and Louis, arrived bang on time, set up with no fuss and with an additional camera, worked professionally with our speakers and the venue team and delivered perfectly-filmed rushes. I hope I'll have another opportunity to work with them, I can't recommend Karma highly enough.

Nicolas Kadima

18:40 22 May 19

The gang at Karma is super responsive and was able to come up with a solution to cover the race track in the most efficient way. They were fun to work with even under pressure and delivered tons of top notch visuals. Many thanks to Chris and Monique.

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