Project Description

President Cheese Cooking Inspirations Campaign

President Cheese have been encouraging us to get inspired and combine their cheeses with the best ingredients, and Karma helped them out with their best camera work. Their Cooking Inspirations idents series highlighted the tastiest ways to enjoy their products with quick combination recipes you can achieve in the commercial break, and accompanied a Facebook and wider social media campaign including recipes on the President website.

Karma shot the commercials with Red Epic on location, our goal was to show the richness and flavour of various President products and encourage the viewer to relax and enjoy a snack with the companion TV programme. Our DoP aimed to capture every ingredient in detail but make the President cheese and butter the center stage for the idents.

As a digital video production company, Karma shoot campaign advertising, social media films and live experiential events for the biggest brands and agencies in the UK and worldwide. We know that your campaign needs more than a point and shoot cameraman, and so our production crew and post production team aim to convert your most creative ideas into beautiful films that make the most of your video campaign budgets. We never force our ideas on clients, but we love to share our wealth of experience and creativity, no idea is too challenging!

An image from the President Cheese shoot
An image from the President Cheese campaign
An image from the President Cheese campaign