Project Description

Pogba x Stormzy Live in London for Adidas

Paul Pogba and Stormzy are the living breathing definitions of the Adidas “First Never Follows” campaign mantra. Pogba is the outspoken £100 Million french midfielder who brought title success to Juventus four years running before returning to Manchester United as a world record transfer, and Stormzy is the self styled top boy in grime, industry backed with two Mobo Grime artist of the year awards. It is safe to say there is little in youth culture that these two don’t represent.

TMS bringing them together for the latest installment of the Adidas “First Never Follows” live events was a stroke of genius, and it is safe to say that our football mad office were drawing straws over crew places for this one. Multi camera coverage captured fans and the stars demonstrating and challenging their skills along with merchandise prizes and selfie opportunities against a disused factory backdrop. With a stunning lighting and set build this shoot was only going to come out one way, their way!

Karma supply cameras, crew, production services and post production for live events all over the world from New York Fashion Week to the Olympics, so it is safe to say we know how to get the most out of your high profile stars at branded, fast paced experiential events. Drop us a line to discuss our live production packages, live streaming and live social intergration.

An image from the Pogba x Stormzy shoot
An image from the Pogba x Stormzy shoot
An image from the Pogba x Stormzy shoot