Project Description

Norway Day 360 – Facebook Live

On Tuesday the 17th of May Karma were asked by our partners at Facebook to help them live stream 360 coverage of the Norwegian Constitution Day 2017 celebrations from three separate locations across the country. This project was in partnership with Norway’s national broadcaster TV2.

With two weeks notice we pre-planned and co-ordinated the shoots from our London HQ at Twickenham Studios. We then sent three separate teams to Norway, one to cover each location. These three locations were Oslo, Ålesund and Bergen, all of which presented unique challenges to the Karma team including awkward setups, no internet and flight diversions!

To overcome these issues our teams consisted of a producer, an audio engineer and a 360 streaming engineer. We arrived a day early in Norway in order to perform test streams and familiarise ourselves with each venue. In both Ålesund and Bergen we brought in an internet solution in order to get the stream out and in Oslo we rigged one of our 360 cameras to a wire upside down, overhanging the street as the procession passed beneath.

The Norwegian Prime Minister addresses the people of the world in 360

A timelapse of the amazing sunset in Ålesund

Facebook Viewers
Population of Norway who watched the stream

The day of the stream came and utilising our multi lens 360 camera rigs, we performed the filming, processing, stitching and correction on site in order to deliver smooth 360 stream to TV2’s Facebook page. Coupled with broadcast quality microphones the audio mix allowed us to capture the full experience for the viewers. We went live to Facebook a number of times from each location capturing sunsets, parades (check out below) and speeches from Viking boats.

The streams were an enormous success, with an accumulative viewer number of just over a million. It was reported that one fifth of the population of Norway viewed one of the streams and there were massive amounts of Facebook reactions flying across the screen throughout.

As Norway Day reached its conclusion, all that was left for us to do was to de-rig and fly home. An awesome trip and some amazing footage was captured showing off the epic views and passionate celebrations of the Norwegians on their Independence Day.