Kat Von D – Facebook Live
LA Ink personality and entrepreneur Kat Von D, entrusted Karma to publicise the long awaited UK launch of her own make-up brand, in partnership with Debenhams. To publicise the launch we were asked to provide a live stream to multiple Facebook pages. With a combination of our streaming services team and Karma Live’s PPU & Multi Camera teams, we were able to provide Kat with a broadcast quality production and stream. Furthermore, by employing social media streaming, Kat was able to allow her fans to ask questions in a live Q&A session. This successful launch was able to reach 500k+ viewers, providing a strong catalyst for a successful campaign.